RITZ: Super Bowl ’25

RITZ Super Bowl: The Salty Club

A buttery, golden and perfectly salty intersection of the world’s
best snack and pop culture.
That’s why we enlisted only the saltiest celebs around.
Narrator: Even the saltiest couldn’t resist RITZ.

  • Billboard’s #2 of the 10 Best Super Bowl Commercials
  • NYT #9: It’s more intelligible than most of the one-joke ads, and Plaza and Shannon are a good pair.
  • People: Happiest to Be Mad: Ritz
  • Mom: THE BEST EVER

Director: Jake Szymanski